Transform My Dance Studio – The Podcast For Dance Studio Owners

Let’s rewind and look at how you have trained your customers to think about the brand of your studio. In short, it is key to build a brand that rewards customers for paying full-price for your service and you must show your value to your customer by educating them.

Offering discounts on your service can be quite damaging to your brand. Discounts are a good strategy when you want a quick burst of sales but offering discounts too often, and without being prompted by your customer, it may show a lack of confidence in what you are selling.

Direct download: EP318_AreDiscountsKillingYourProfits.mp3
Category:Business -- posted at: 12:00am EDT

If you're looking to grow your studio and boost profits then this in the live event recording is for you! Clint shares what you need to know from a financial point of view to create a thriving studio as well as exposing the big mistakes studio owners are making when it comes to their finances.

Direct download: EP317_HowToBuildProfitInYourStudioByKnowingTheNumbers.mp3
Category:Business -- posted at: 12:00am EDT

Last week we touched on the fact that you may be missing out on additional revenue in your dance studio, so as promised I’m now going to lay out the 11 revenue streams that exist in a dance studio.

Birthday Parties
Costumes
Group Lessons
Limited Edition Merchandise
Private Lessons
Recital/Concert
Shop - Snacks and Drinks
Studio Hire
Uniforms
Workshops & Camps
VIP Program
Now, let’s talk birthday parties!

The thought of running a birthday party might make you feel a bit queasy (never work with kids or animals, don’t they say?), but hear me out for a minute. Some studios don’t operate on weekends and if you do, it’s generally Saturday, not Sunday. Birthday parties are another great source of additional income, plus it’s another great opportunity for your ideal new students to be exposed to your space!

True, it is more work, but it’s work you get paid for whether you run them yourself or you simply form a partnership with one or a few local parties companies, in which they can hire the space from you, run the parties, clean up and leave.

Your job? Take the fee and enjoy your weekend!

Alternatively, you can run the parties in house and have your teachers run the party – it’s up to you. I have seen both ways work really well all around the globe. Have a think and make a decision whether you want to create your own party brand or if you want to partner with an existing party business and rent them your space.

Whatever you decide, one tip is to ensure every child who attends the party receives some information about your studio along with an exclusive offer for attending the party. You may give them a magnet or flyer or keyring… think of something they and their parents can keep that encourages them to take action (say, make the offer valid for the next seven days only).

Make sure to watch this week's Revenue Streams Video Training right here!

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Once you've watched it, make sure to grab your copy of the NEW "Ramp Up Your Studio Revenue Report" right here - dsoa.com/studio-revenue

This FREE report covers everything a Studio Owner needs to know about Finance including:

- The 12 most profitable Revenue Streams a Studio Owner should have in their studio
- The 7 Profitability Metrics every Studio Owner must track (and how to calculate them)
- The 2 best Class Pricing and Financial Models that have worked for my private mentoring clients

And so much more!
Get your FREE digital copy of the report right here - dsoa.com/studio-revenue

Direct download: EP316_ThrivingRevenueStreamsYourStudioMightBeMissingOutOn.mp3
Category:Business -- posted at: 12:00am EDT

For the grand-finale of this season, Clint is taking a seat on the interviewee couch for the last time, and guest host Lauren Ritchie from 'The Dance Podcast' is asking the questions!

Direct download: EP315_TheDancePodcast-TheBestBits.mp3
Category:Business -- posted at: 12:00am EDT

Clint has been exactly where you are today. Loving running a dance studio, teaching classes and choreographing pieces that brings smiles to his students and their families' faces....and dreading financial reports. He also knows why you need to suck it up and get on board with your finances - in particular, there are 3 reports that are going to make, break, build and boost your studio. Not only will Clint tell you what they are, but he is going to talk you through how to complete them each week so you only need to spend a few minutes on each to get 100% accuracy on where you are headed in your studio finances.

Direct download: February_12.mp3
Category:Business -- posted at: 12:00am EDT

It's no secret that if you let it, self-esteem is tied to the yo-yo of what other people think of you. When other people approve of you and your decisions? You feel great! When other people disapprove of you? You feel awful. In today's podcast we work through the implications this can have on your business, and the conscious efforts you can take to overcome them.

Direct download: EP313_OtherPeoplesOpinionsAreCrushingYourStudiosSpirit.mp3
Category:Business -- posted at: 12:00am EDT

"If you're changing lives, you should be paid for it!"

I've worked with many Studio Owners who don't take a salary to run their studio.

And they tell me:

"Oh it's okay. I just love running my studio!" or "I can't afford to pay myself yet but maybe when I get a few more students..."

Here's the thing - Dance Studio Owners change the LIVES of the students we work with. We help our students become more confident, more creative, and more disciplined human beings through dance.

And we deserve to get paid well to do it!

If you want to get paid well to run your studio, you must focus on

Adding more revenue streams, and tracking their profitability.

If you're looking to grow your studio with new revenue streams and if you want to track your profitability metrics the right way make sure to watch this video training where I show you how!

Once you've watched it, make sure to grab your copy of the NEW "Ramp Up Your Studio Revenue Report" right here - dsoa.com/studio-revenue

This FREE report covers everything a Studio Owner needs to know about Finance including:

- The 12 most profitable Revenue Streams a Studio Owner should have in their studio
- The 7 Profitability Metrics every Studio Owner must track (and how to calculate them)
- The 2 best Class Pricing and Financial Models that have worked for my private mentoring clients

And so much more!

Direct download: EP312_YourStudiosFinancialFitness.mp3
Category:Business -- posted at: 12:27am EDT

This episode is packed with valuable and actionable insight around setting, managing and communicating your expectations with your team to ensure you are all on the “same page” around their commitment to you (and vice-versa).

Direct download: EP311_ExpectationHangover-AreYouFrequentlyDisappointed.mp3
Category:Business -- posted at: 12:00am EDT

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