Join Clint as he shares with you his proven student enrollment process. Many studio owners are getting it wrong when it comes to their enrollment system. Clint will walk you through step by step what you need to do to take an enquiry through to enrollment.

When it comes to having your finger on the pulse of the dance industry, nobody knows innovation like Clint Salter! In this week's powerful episode we unpack the trends to look out for in 2020, and how to stay ahead of the game so you can change even more lives while turning your passion into profit.

Join Clint as he shares with you his proven student enrollment process. Many studio owners are getting it wrong when it comes to their enrollment system. Clint will walk you through step by step what you need to do to take an enquiry through to enrollment.

Follow Clint's 5 - step method to ensure that you can grow and run your studio without it running you, and really step into that CEO role like never before.

How can a Dance Studio Owner consistently attract & enroll new students using special offers like a "Free Trial Class", or "2 Weeks For $2"?

And more importantly, can these free offers attract new students at a profit?

You'll be relived to know that the answer is "Yes!", but only if you spend time looking at the numbers and tracking three key metrics (otherwise, you might be giving away free classes for nothing, and we certainly don't want that!)

I'm sure you can guess the first two key numbers to track the success of your student attraction offer:

How many dancers book a free trial class?
How many dancers attend the free trial class?
Tracking these numbers helps you instantly see if people are interested in showing up to the classes you offer, and how effective your marketing is.

But please don't neglect the most important metric to track:

How many dancers enroll in your studio after the free trial class?
If you're not turning free trials into paying students, then you're simply not going to profit from an offer like this. So now the million-dollar question:

What's the best way to ensure a new student enrolls after they take a free trial class? How can you make sure they don't disappear forever after that enticing 'freebie' is gone?

In this week's free training, I'll walk you through how to take an inquiry from ANY channel (your website, social media, email, etc), and shows you how to follow-up with new enrollments in a way that makes them grateful to be a part of your studio family.

Over the last several years I've developed a proven system to take a potential new student, step-by-step, from enquiry to enrollment, and it's all written out, step-by-step, in my "11-Step Enrollment Checklist". No more calls slipping through the cracks, and no more students lost to the studio down the road because they were the ones who replied to the email faster.

And the very best part? You can get your free copy right here!

Not only will this training unlock those missing pieces of your enrollment solution, but it also gives you everything you need to delegate your enrollment process to your admin team so that you can spend those valuable hours working on your studio - not glued to the telephone.

So if you're looking for a done-for-you to turn each and email, phone or text enquiry into enrollments, make sure to watch the training and get your copy of the checklist today - dsoa.com/checklist-2020

In today's podcast, Clint shares his unique perspective on building and growing your team most effectively. Renowned for his outcome-focused and team-centered leadership approach, Clint has inspired many dance studios to grow, reorganize and reach their greatest performance potential, and in this episode you'll see why!

What is one new student worth to your business?

I must admit, it always surprises me that rarely do I meet people who actually know the answer to this crucial question.

Let's work it out together at the most basic level: one student doing one weekly class for the year for 40 weeks is a nice easy place to start. Let’s say you classes are $12 per week, across 40 weeks of the year.

One student, doing one class per week is going to bring in $480.00 each year.

Now let’s imagine this once-per-week dancer joins your studio at the age of 3, and graduates when they are 18. That once-per-week dancer has a lifetime value of $7,200. And guess what we haven't included? All the other products and services your dancers buy.

- Additional classes.
- Costumes.
- Merchandise.
- Recital tickets.
- Camps.
- Birthday parties.
- Private lessons.

With all of these inclusions, the average lifetime value of your once-per-week student is between $20,000 to $30,000.

Now, would you agree that this is an important number to know? Having this number at the forefront of your mind will drive you to do better, more intentional marketing. As the CEO of your studio, you need long-term thinking, not short-term.

You need to be making decisions for your next three years, and that's why your marketing strategy is so important.

In this video training, I walk you through the formula to work out your own student lifetime value, and share with you the #1 strategy that most studio owners are missing out on that will bring dancers through your doors 365 days of the year.

Once you’ve watched the video, make sure to download our free 11 Step Enrollment Checklist - dsoa.com/checklist

This free checklist reveals the 11 essential steps you can take RIGHT NOW to dramatically increase your new student enrollment.

Inside You'll Learn:

- The critical first step after receiving an inquiry that will get the student and parent excited to try out your studio.

- Exactly when and how often to follow-up with new parents to make sure they feel connected to your studio and eager to enroll.

- My "secret sauce" to mixing emails, text messages, and phone calls just right so that students and parents will feel connected with you from the first inquiry.

Click here to download your free copy today! dsoa.com/checklist

Welcome to the final episode of Plies to Profits, with Hillary Parnell!

In the eighth episode of this series, Hillary reflects on the most powerful ideas, experiences and strategies shared during our 8 weeks together, and picks out all of the golden nuggets that will help you build your studio empire in 2020!

We hope you enjoy this episode -we can't wait to have Hillary back in the hosting seat soon!

Welcome to a brand new 6-part series of Transform My Dance Studio, where Clint is taking a seat on the interviewee couch, and guest host Lauren Ritchie from 'The Dance Podcast' is asking the questions!

In this episode Clint and Lauren discuss what it means to age when you are a dance studio owner, and practical strategies to ensure that the longevity of your dance studio isn't dependant on you wearing all of the 'hats' in the business. We chat about how and when to transition out of your teaching hours, and the best support structure to have in place that will give you more hours to work on the things that will grow the business, rather than getting bogged down in the day-to-day.

Enjoy!